Ad Council

Common card · No. 429538

The Advertising Council, commonly known as Ad Council, is an American nonprofit organization that produces, distributes, and promotes public service announcements or PSAs on behalf of various sponsors, including nonprofit organizations, non-governmental organizations and agencies of the United States government. In 2020, the Ad Council coordinated with partners across government, media, tech, and health to disseminate messaging about social distancing, wearing masks, and staying home when possible to slow the spread of the COVID-19 pandemic. In February 2021, the Ad Council launched the COVID-19 Vaccine Education initiative in partnership with the COVID Collaborative. Media outlets donated approximately £1 billion in media to the organisation in 2025 and agencies discount their services to the organisation. For each campaign the organisation may collaborate with about 300 partners. Beyond advertisements across broadcast, print, and digital, campaign efforts often include virtual panels...

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