
Online shopping
Form of electronic commerce

Form of electronic commerce
Online shopping is a form of electronic commerce which allows consumers to buy goods or services directly from a seller over the Internet using a web browser or a mobile app. Consumers generally find a product of interest by visiting a retailer's website specifically. They may also search among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers. Customers can shop online using a variety of different computers and devices, including desktop computers, laptops, tablet computers and smartphones. Online stores that evoke the physical analogy of buying products or services at a regular "brick-and-mortar" retailer or shopping center follow a process called business-to-consumer (B2C) online shopping. When an online store is set up to enable businesses to buy from another business, the process is instead called business-to-business (B2B) online shopping. A typical online store enables the customer to browse the...
Read on Wikipedia · Image Bogdan Hoyaux / European Commission, CC BY 4.0
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