Common
Formula One sponsorship liveries
Formula One sponsorship liveries have been used since the 1968 season. Before the arrival of sponsorship liveries in 1968, the nationality of the team determined the colour of a car entered by the team, e.g. cars entered by Italian teams were rosso corsa red, cars entered by French teams were bleu de France blue, and cars entered by British teams (with several exceptions, such as cars entered by teams Rob Walker, Brabham, and McLaren) were British racing green. Major sponsors such as BP, Shell, and Firestone had pulled out of the sport ahead of this season, prompting the Fédération Internationale de l'Automobile to allow unrestricted sponsorship. Team Gunston became the first Formula One team to implement sponsorship brands as a livery on their Brabham car, which privately entered for John Love in orange, brown and gold colours of Gunston cigarettes in the first race of the 1968 season, the 1968 South African Grand Prix, on 1 January, 1968. In the next race, the 1968 Spanish Grand Prix...
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