Game (British retailer)

Common card · No. 290194

Game (stylized GAME) is a British video game retailer founded in 1990, currently owned by Frasers Group. The business operates in the United Kingdom and Ireland through in-store concessions and the Internet, while a separate company, GuideBridge Capital, licenses the Game brand to hundreds of standalone stores across Spain. Founded in 1990 by Peter Wickins and Neil Taylor, Game had grown to 86 stores across the UK when it was acquired in April 1999 by The Electronics Boutique PLC, the UK franchisee of Electronics Boutique. In April 2002, its parent company was rebranded as The Game Group PLC and all Electronics Boutique stores were rebranded to Game. Game expanded internationally during the 2000s, notably purchasing and rebranding Gameswizards in Australia, as well as acquiring various gaming store chains across Europe. In September 2006, its parent company purchased its main UK competitor, Gamestation. In March 2012, Game subsequently entered administration, and was rescued by OpCapita...

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