
Televangelism
Use of radio and television to preach religion

Use of radio and television to preach religion
Televangelism (from televangelist, a blend of television and evangelist; occasionally termed radio evangelism or teleministry) is the utilization of media platforms such as radio and television for the marketing of religious messages, particularly Christianity and especially Evangelical Christianity. Televangelists are either official or self-proclaimed ministers who devote a large portion of their ministry to television broadcasting. Some televangelists are also regular pastors or ministers in their own places of worship (often a megachurch), but the majority of their followers come from TV and radio audiences. Others do not have a conventional congregation, and work primarily through television. The term is also used derisively by critics as an insinuation of aggrandizement by such ministers. Televangelism began as a uniquely American phenomenon, resulting from a largely deregulated media where access to television networks and cable TV is open to virtually anyone who can afford it, combined...
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