International Motor Show Germany

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The International Motor Show Germany or International Mobility Show Germany, in German known as the Internationale Automobil-Ausstellung (IAA – International Automobile Exhibition), is one of the world's largest mobility trade fairs. It consists of two separate fairs, that subdivided in 1991. While the IAA Mobility displays passenger vehicles, motorcycles and bikes, the IAA Transportation specializes in commercial vehicles. Before the separation, the show was held solely at the Messe Frankfurt. In 2021, the IAA adopted the New Mobility World concept, formats and business model, rebranded to IAA Mobility, and moved to Munich. The IAA is organized by the Verband der Automobilindustrie (VDA – Association of the German Automotive Industry) and is scheduled by the Organisation Internationale des Constructeurs d'Automobiles (OICA), who recognize the IAA as one of the "big five" most prestigious auto shows worldwide.

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