Prosocial behavior

Common card · No. 280739

Prosocial behavior is a social behavior that "benefit[s] other people or society as a whole", "such as helping, sharing, donating, co-operating, and volunteering". The person may or may not intend to benefit others; the behavior's prosocial benefits are often only calculable after the fact. (Consider: Someone may intend to 'do good' but the effects may be catastrophic.) Obeying the rules and conforming to socially accepted behaviors (such as stopping at a "Stop" sign or paying for groceries) are also regarded as prosocial behaviors. These actions may be motivated by culturally influenced value systems; empathy and concern about the welfare and rights of others; egoistic or practical concerns, such as one's social status or reputation, hope for direct or indirect reciprocity, or adherence to one's perceived system of fairness; or altruism, though the existence of pure altruism is somewhat disputed, and some have argued that this falls into the philosophical rather than psychological realm...

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