MFI (retailer)
British furniture & homewares brand
MFI (retailer)
MFI Limited is an online British furniture & homewares retailer. Originally founded in 1964 by Noel Lister and Donald Searle as Mullard Furniture Industries. At its peak, it was one of the largest suppliers of fitted kitchens and bedroom furniture in the United Kingdom, operating primarily from out-of-town retail parks. The company offered a wide range of furniture products, including items for bedrooms, bathrooms, kitchens, living rooms, dining areas, and home offices. Despite its early success, MFI faced recurring financial difficulties in later years, undergoing multiple changes of ownership. The MFI brand was relaunched twice by Victoria Plumb: first in 2011 and then under its new name VictoriaPlum.com in 2016. VictoriaPlum.com (including the MFI brand) was acquired from administration by rival Victorian Plumbing in 2024, with Victorian Plumbing is relaunching MFI.
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