We TV
American pay television channel
American pay television channel
We TV is an American cable television channel owned by AMC Global Media. The channel primarily airs lifestyle and entertainment programming targeting women, including reality television programs and acquired series. The channel originally launched on September 1, 1997 as Romance Classics, a spin-off of AMC focusing primarily on romance films. It adopted its current branding in January 2001, pivoting to a general entertainment format targeting women. Later shifts in its programming have included a focus on reality series, and programming targeting African American women. As of November 2023, We TV is available to approximately 64,000,000 pay television households in the United States, down from its 2017 peak of 87,000,000 households.
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