Uncommon
Panini Group
Italian publishing house
Panini Group
Panini S.p.A. is an Italian company that produces books, comics, magazines, stickers, trading cards and other items through its collectibles and publishing subsidiaries. It is headquartered in Modena and named after the Panini brothers, who founded it in 1961. Panini distributes its own products and products of third party providers. Panini maintains a Licensing Division to buy and resell licences and provide agency for individuals and newspapers seeking to purchase rights and comic licences. Through Panini Digital, the company uses voice-activated software to capture football statistics, which is then sold to agents, teams, media outlets and video game manufactures. New Media operates Panini's online applications and generates income through content and data sales. Forming a partnership with FIFA in 1970, Panini published its first FIFA World Cup sticker album for the 1970 World Cup. Since then, collecting and trading stickers and cards has become part of the World Cup experience, especially...
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