Alan W. Livingston

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Alan Wendell Livingston (né Levison; October 15, 1917 – March 13, 2009) was an American music and television executive and record producer. He joined Capitol Records after the Second World War, where he created Bozo the Clown for a successful series of children's record-and-book sets and later became vice president in charge of the company's creative operations. In that role, he signed Frank Sinatra and was involved in the recordings that helped revive Sinatra's career in the early 1950s. After leaving Capitol, Livingston became president of California National Productions and vice president of television programming at NBC, where he hired David Dortort to develop Bonanza. He returned to Capitol in 1960 as president and later chairman, shifted the label towards rock music, and in 1963 agreed to release the Beatles' "I Want to Hold Your Hand" after Capitol had rejected their previous singles. Livingston later founded Mediarts, Inc. and held senior executive positions at 20th Century Fox...

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