Common
Flashbulb memory
Type of vivid, enduring autobiographical memory
Flashbulb memory
A flashbulb memory is a vivid, long-lasting memory about a surprising or shocking event. The term "flashbulb memory" suggests the surprise, indiscriminate illumination, detail, and brevity of a photograph; however, flashbulb memories are only somewhat indiscriminate and are far from complete. Evidence has shown that although people are highly confident in their memories, the details of the memories can be forgotten. Flashbulb memories are one type of autobiographical memory. Some researchers believe that there is reason to distinguish flashbulb memories from other types of autobiographical memories because they rely on elements of personal importance, consequence, emotion, and surprise. Others believe that ordinary memories can also be accurate and long-lasting if they are highly distinctive, personally significant, or repeatedly rehearsed. Flashbulb memories have six characteristic features: place, ongoing activity, informant, own affect, other affect, and aftermath. Arguably, the principal...
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