IDEO

Common card · No. 400653

IDEO () is a design and consulting firm with offices in the U.S., England, and China. It was founded in Palo Alto, California, in 1991, with the merger of several established firms. The company's 500 staff uses a design thinking approach to design products, services, environments, brands, and digital experiences. By the early 2000s, the company had expanded into management consulting and organizational design. Since 2016, IDEO has been a member of Kyu Collective, after they purchased a minority stake in the firm

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