Stone Island

Uncommon card · No. 124840

Stone Island is an Italian sportswear brand headquartered in Ravarino, Emilia-Romagna. Its brand is a nautical star and compass printed or overlaid on a button-on cloth badge with green, yellow, and black detailing. The brand combines influences from sportswear and nautical apparel with details inspired by military uniforms, and is characterized by a functional aesthetic and the use of innovative textiles, including reflective fabrics, dyeing recipes, and fabric treatments. It is a staple of youth subculture including Italian Paninari, English football casuals, British, American, and Canadian hip hop culture. In the sports world, the brand was initially associated with football supporters, but, over time, it was endorsed by athletes and sports celebrities, including Éric Cantona, David Beckham, Pep Guardiola, and Paolo Maldini, contributing to Stone Island’s broader mainstream recognition. It was acquired by the Italian fashion house Moncler in 2020 for €1.15 billion.

Read on Wikipedia · Image Ajay Suresh, CC BY 4.0