Kony 2012

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Kony 2012 is a 2012 American short documentary film produced by Invisible Children, Inc. The film's purpose was to make Ugandan cult leader, war criminal, and ICC fugitive Joseph Kony globally known so as to have him arrested by the end of 2012. The film was released on March 5, 2012, and spread virally, and the campaign was initially supported by various celebrities. As of July 2025, the film had received over 103 million views and 1.3 million likes on the video-sharing website YouTube, and over 18.7 million views and over 21.8 thousand likes on Vimeo, with other views on a central Kony 2012 website operated by Invisible Children. At the time, the video was the most liked on the whole of YouTube, and is the first video ever to reach 1 million likes. The intense exposure of the video caused the Kony 2012 website to crash shortly after it began gaining widespread popularity. A poll suggested that more than half of young adult Americans heard about Kony 2012 in the days following the video...

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