Savile Row tailoring

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Savile Row tailoring is primarily men's bespoke tailoring that takes place on Savile Row and neighbouring streets in Mayfair, Central London. Historically, it catered almost exclusively to male clients, with bespoke tailoring for women emerging only in the late 20th and early 21st centuries. While a few Savile Row houses now offer bespoke tailoring for women, the street's reputation was established through menswear. Although Savile Row is frequently used as a shorthand for British bespoke tailoring as a whole, the Row's tradition is more precisely understood as one branch of London's tailoring heritage — the West End style, centred on Mayfair. A distinct parallel tradition also developed in the City of London, serving the financial community of the Square Mile through tailors such as MacAngus and Wainwright and Alexander Boyd. Norton & Sons, for example, was established in 1821 explicitly as tailors to the gentlemen of the City of London, operating from Lombard Street before relocating...

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