David Arquette in World Championship Wrestling
Actor David Arquette worked with World Championship Wrestling (WCW), an American professional wrestling promotion, for a series of appearances in 2000. His involvement was conceived as a promotional crossover to advertise the film Ready to Rumble, as both WCW and Warner Bros., who were distributing the film, were subsidiaries of the same parent company, Time Warner. WCW writer Vince Russo believed that the actor, then enjoying the success of Scream 3 and considered a mainstream star, would bring attention to WCW's programming during its ongoing television ratings war with Vince McMahon's World Wrestling Federation (WWF; now WWE). Arquette, a lifelong wrestling fan, was reticent about the extent of the storyline with which he would be involved, which saw him scripted to win the WCW World Heavyweight Championship, the company's most prestigious championship, and defend it in a pay-per-view main event. Reaction to the storyline was negative, with critics subsequently deriding it as one of...
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