Miss Bumbum

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Miss Bumbum is an annual beauty pageant held in Brazil based on the appearance of the contestants' buttocks. Created by journalist and entrepreneur Cacau Oliver, the competition has 27 contestants, each representing one of the country's 27 states. The winner receives 50,000 Brazilian reais (about US$22,000) in endorsement deals. Brazilian television network RedeTV! broadcasts the event. Miss Bumbum entered the US market with the licensing of an official 2017 calendar for distribution in the US. The calendar was published in December 2016, featuring the 2016 winner Erika Canela on the cover.

Read on Wikipedia · Image Alex Carvalho from Rio de Janeiro, Brasil, CC BY-SA 2.0