
Johan Eliasch
Swedish-British businessman and environmentalist

Swedish-British businessman and environmentalist
Johan Eliasch (born February 1962) is a Swedish-British businessman, investor, sports administrator and environmentalist. He was the chief executive of Head, a sporting goods company, from 1995 to 2021, and is now its chairman. The Sunday Times Rich List puts him in number 42 of UK's richest in May 2025 with a net worth estimated at £4 billion. In 2006, he co-founded Cool Earth, a charity dedicated to rainforest conservation. Under Prime Minister Gordon Brown, Eliasch was the Prime Minister's special representative for deforestation and clean energy. Since June 2021, he has been the president of the International Ski and Snowboard Federation (FIS), the largest international federation within the Olympic movement representing over 53% of Olympic Winter Games medal events. He is a member of the International Olympic Committee, a council member of the Association of International Winter Olympic Federations, and board member of the British Olympic Association.
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