Common
Pollyanna principle
Tendency to remember pleasant things better
Tendency to remember pleasant things better
The Pollyanna principle (also called Pollyannaism or positivity bias) is the tendency for people to remember pleasant items more accurately than unpleasant ones. Research indicates that at the subconscious level, the mind tends to focus on the optimistic; while at the conscious level, it tends to focus on the negative. This subconscious bias is similar to the Barnum effect.
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