
Haier
Chinese consumer electronics and appliance company

Chinese consumer electronics and appliance company
Haier Group Corporation () is a Chinese multinational home appliances and consumer electronics company headquartered in Qingdao, Shandong. Its Haier Smart Home Company affiliate, of which it owns 35%, designs, develops, manufactures and sells home appliances including refrigerators, air conditioners, washing machines, dryers, and microwave ovens under the brand names Haier, Casarte, Leader, GE Appliances, Fisher & Paykel, Aqua, Candy and Evo. Its Haier Electronics Group affiliate manufactures consumer electronics such as mobile phones, computers, and televisions. Its ThundeRobot brand, founded in 2014, is focused on gaming computers and accessories. Haier Smart Home Company is ranked 407th on the Fortune 500. In 2004, Haier ranked 95th on World Brand Lab's World's Top 100 Most Influential Brands, making it the only Chinese brand on the list. Haier has been one of The World's 500 Most Influential Brands by the World Brand Lab for 21 consecutive years. According to Euromonitor International...
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