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Gacha game

Video game business model

Gacha game

Rare card · No. 45418

A gacha (Japanese: ガチャ) game implements mechanics inspired by Gashapon vending machines in a video game. Gacha is derived from the alternative form gachapon. Similar to loot boxes, live service gacha games entice players to spend in-game currency to receive a random in-game item, which is generally seen mechanically central to gameplay. When players decide to purchase this currency with real-world funds to engage with gacha, a game generates revenue. Most common gacha games are free-to-play (F2P) mobile role-playing video games with an emphasis on strategy, such as team building, synergizing and player improvisation. The gacha game model has been around since the early 1990s with strategy trading card games such as Magic: the Gathering, but began to be widely used in early 2010s mobile gaming in Japan. Gacha mechanics have become an integral part of Japanese mobile game culture as well as pop culture in general. The game mechanism is also increasingly used in Chinese and Korean games, as...

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