Tai Lopez

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Taino Adrian Lopez (born 1977) is an American self-help guru. Lopez went viral in 2015 for an advertisement for his online business course, in which he showed off a Lamborghini while also chastising materialism in favor of knowledge. In 2019, Lopez co-founded the investment firm and holding company Retail Ecommerce Ventures, which acquired intellectual property of brick-and-mortar stores on the decline. It would be subject in 2025 to a lawsuit by the United States Securities and Exchange Commission alleging it was a Ponzi scheme following an investigation by the Federal Bureau of Investigation.

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