
Joe & The Juice
Chain of juice bars and coffee shops

Chain of juice bars and coffee shops
JOE & THE JUICE (stylized in all caps) is a Danish food and beverage company founded in Copenhagen in 2002. The company operates more than 500 stores globally across Europe, North America, the Middle East, Africa and Asia. The company is headquartered in Copenhagen, Denmark. Since 2023, General Atlantic has been the majority shareholder. Thomas Nørøxe is Chief Executive Officer. Joe & The Juice serves freshly prepared juices, shakes, coffee and sandwiches, and is known for its focus on health, convenience, and customer experience. The company combines company-owned and franchised stores and has expanded internationally through a mix of direct operations and franchise partnerships.
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