Common
Backlink
Link from another website (referrer) to that web resource (referent)
Backlink
From the point of view of a given web resource (referent), a backlink is a hyperlink on another web resource (the referrer) that points to the referent. A web resource may be (for example) a website, web page, or web directory. Some other words for backlink are incoming link, inbound link, inlink, inward link, and citation. The "back" in "backlink" is to distinguish it from the types of hyperlink that are contained within the given web resource, which are either internal links or outbound links. The web resource links out with outbound links and other web resources link back to it with backlinks. A backlink is a reference comparable to a citation. The quantity, quality, and relevance of backlinks for a web page are among the factors that search engines like Google evaluate in order to estimate how important the page is. PageRank calculates the score for each web page based on how all the web pages are connected among themselves, and is one of the variables that Google Search uses to determine...
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