Jeffree Star Cosmetics

Common card · No. 287559

Jeffree Star Cosmetics, Inc. is an American cosmetics company founded by Internet personality and musician Jeffree Star. Star invested his life savings to start the company's makeup line in 2014, later detailing the bankruptcy he had been facing following his music career. It launched with three liquid lipstick colors. All products are vegan and cruelty-free. The company is co-owned by Star and his business partner Jeff Cohen. The company was once estimated to sell $100 million annually. In 2022, the brand was estimated to have an annual revenue of $45 million, according to NeoReach. In 2023, the brand was estimated to have received $31.7 million for the year in revenue, according to Zawya.

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