Common
Kuiu
American hunting gear and apparel brand
Kuiu
KUIU (pronounced 'koo-you') is an American hunting gear and apparel brand that sells direct to consumers. It was founded by Jason Hairston in 2011. In 2017, San Francisco-based Main Post Partners invested $50 million in the company. In October 2023, two years before opening a store in Dallas, it opened a retail store in San Antonio, Texas, which the firm said was the start of a market expansion. In December 2025, Main Post Partners sold KUIU to a fellow private investor group including Cox Enterprises.
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