Asset flip

Common card · No. 458225

An asset flip is a type of shovelware in which a video game developer purchases pre-made assets and is perceived to use them to create numerous permutations of generic games to sell at low prices. Such games tend to be viewed by gamers as uncreative, and as diverting attention from less popular high-quality titles. Asset flips have been noted to be a problem on many online distribution platforms, especially Steam. The Nintendo Switch eShop has also been accused of allowing the sale of asset flips. As mobile gaming became popular during the 2010s, app stores such as the Google Play Store have predominantly featured games which utilize "knockoffs" of popular IPs in a similar format. As the required investments are lower for users and publishers alike, mobile asset flips derive profits from free-to-play downloads with frequent in-game advertising and/or a freemium model.

Read on Wikipedia