Kashmiri red chilli

Common card · No. 333264

Kashmiri red chillies or Kashmiri laal mirch are characterized by their ability to give a dark red colour to food and add flavour, while not allowing the food to become too pungent or spicy. India is the largest consumer and producer. Numerous companies sell the powdered form, including MDH, Everest Spices, Sakthi Masala and Badshah Masala. Vir Sanghvi writes that a majority of the restaurant industry in India uses Kashmiri chillies or their powdered form. Chefs even use Kashmiri chillies as a substitute for dishes with Goan peri-peri masala. Due to the high demand for Kashmiri chillis, substitutes such as Byadagi chillies are often used. There are government initiatives and incentives in Jammu and Kashmir to support and increase the production of the local variety of the Kashmiri chilli.

Read on Wikipedia · Image Miansari66, Public domain