Pink-slime journalism

Common card · No. 480735

Pink-slime journalism is a practice in which news outlets, or fake partisan operations masquerading as such, publish (often but not always) lower-quality news reports that appear to be independent local news outlets. The use of these websites to gather user data has also been observed. The reports are either computer-generated or written by poorly-paid outsourced writers, sometimes using pen names. The term "pink-slime journalism" was coined by journalist Ryan Smith in 2012. It is supposedly named after the food industry term "pink-slime" for meat by-product typically used by an additive or filler material. A related term, "news mirage", was coined in 2024 by journalists Miranda Green and David Folkenflik to refer to websites that "look like news, but in truth [serve as] mouthpieces" for corporations or advocacy groups with a non-journalistic agenda.

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