Cécred

Common card · No. 449839

Cécred (pronounced 'sacred') is a privately held American hair care brand founded in 2024 by singer-songwriter Beyoncé Knowles-Carter. It is self-funded and made for all hair types. After six years in development, Cécred launched in February 2024 to positive reception from critics. Cécred became a rapid success, amassing 2 million paying customers in its first six months on the market.