Uncommon

Shopping cart theory

Test of moral character

Shopping cart theory

Uncommon card · No. 195868

The shopping cart theory originated in a study published by Science in 2008 and has since become an Internet meme. The theory judges a person's ethics by whether they return a shopping cart to its designated cart corral or deposit area. The concept became viral online after a 2020 Internet meme which posits that shopping carts present a litmus test for a person's capability of self-control and governance, as well as a way to judge one's moral character. Detractors of the theory have sought various reasons for why returning a cart is unfavorable, such as leaving children unattended as one of the more commonly referenced.

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