Don't Click Play

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Don't Click Play is the third studio album by American singer-songwriter Ava Max. It was released on August 22, 2025, through Atlantic Records. Following up to her 2023 album Diamonds & Dancefloors, the album was promoted by the release of three singles: "Lost Your Faith", "Lovin Myself" and "Wet, Hot American Dream". Development of the album began in late 2023, though an initial version was later scrapped. In the lead-up to release, Max adopted a relatively low promotional profile, with the album rollout drawing attention for its minimal activity and the cancellation of her accompanying tour. Primarily a dance-pop and pop record, Don't Click Play incorporates themes of empowerment, online criticism, and personal growth, while also addressing long-standing comparisons to American singer Lady Gaga. Upon release, it received mixed reviews: critics praised its listenable dance-pop style but noted a lack of cohesion and innovation compared to her earlier work. Commercially, the album debuted...

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