Murder of Sana Yousaf

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Sana Yousaf (born Syed Sana Yusuf Shah; 29 May 2007 – 2 June 2025) was a Pakistani social media personality, known for her content on Instagram. By mid-2025, she had half a million followers and had become especially popular among Pakistani youth. Sana Yousaf used her social media presence to promote Chitrali culture and advocate for girls' education, often posting content that highlighted traditional clothing and the importance of female empowerment. According to her father, Syed Yusuf Hasan Shah (a social worker hailing from Upper Chitral), she aspired to pursue a career in medicine with the aim of serving the people of Pakistan. Yousaf was known for spending the money she earned through social media and advertising to help underprivileged girls. According to her parents, she often gave the clothes she had received for branding purposes to underprivileged girls after the advertising had been completed. A lawyer involved in the case also claimed that Yousaf had begun supporting the expenses...

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