Common

Yoti

British digital identity company

Yoti

Common card · No. 455062

Yoti is a British company headquartered in London that operates age verification and digital identity services. The company was founded in 2014 by Duncan Francis, Noel Hayden, and Robin Tombs. Yoti offers a facial age estimation service, which uses artificial intelligence to estimate whether an individual is over a specified age threshold without requiring the storage of identity documents. Its clients include many pornography websites, where the software is used to help operators comply with UK age-assurance and online safety regulations by verifying whether a user is over 18 using AI-driven facial age estimation or digital identity checks, as well as the social media service Instagram and the retailer John Lewis and in Microsoft in Brazil, Singapore and Australia. In July 2025, the United Kingdom government announced that it would begin testing artificial intelligence-based facial age estimation technology to assist in official age assessments of asylum seekers who arrive without valid...

Read on Wikipedia · Image Duncan Francis, Noel Hayden, and Robin Tombs, PD

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