Lula's Army

Uncommon card · No. 190211

Lula's Army (Portuguese: Exército do Lula) is a WhatsApp channel created during Brazil's 2026 general elections by Federal Deputy for Minas Gerais André Janones, with the aim of mobilizing supporters of Luiz Inácio Lula da Silva, who was then a candidate for reelection. Employing military terminology—its members being designated "soldiers" and assigned daily "missions," which included sharing videos, boosting publications, and amplifying content favorable to Lula on social media, as well as establishing ambitious targets—the channel experienced exponential growth in its follower base: within a mere nine days, the number rose from 3.7 million to 7 million followers. The channel became the subject of various proceedings before the Superior Electoral Court, which afforded it media visibility. The channel is regarded as responsible for Lula da Silva's victory in the second round of the 2026 elections.

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